Executive Communication &
Pitch Strategy
Pas des messages plus fortes
Des messages plus claires
Les outils d’IA et de communication sont partout. Pourtant, les organisations sont souvent plus bruyantes, pas plus claires.
L’information circule vite. Le sens, lui, se dilue.
Chez Vortolo, nous aidons les leaders à se préparer aux moments de communication à fort enjeu.
Annonces. Décisions stratégiques. Échanges avec les investisseurs. Transitions de leadership.
Ces moments où un leader parle, et où les autres doivent comprendre.
Des moments où la clarté, l’ordre des messages et le ton font toute la différence.
Nous combinons des principes de communication éprouvés, de la pratique, et une analyse assistée par l’IA pour aider les leaders à dire l’essentiel, dans le bon contexte, au bon moment.
Pas pour parler plus fort.
Mais pour transformer la complexité en clarté et aider les organisations à avancer avec une compréhension partagée.
Persuasion Roleplay
3 virtues of persuasion:
1. Clarity of intent
2. Audience Realism
3. Proportionality and presence
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Below are role-play cards. Each has one clear situation and one dominant resistance (two at most).
In these roleplays draw on your real work experiences. One person to play the situation and the other to resist.
1. The Rushed Decision
Situation
You work for a company or are building a project of your own. You believe you have a strong idea that could create value, but you haven’t had the chance to properly present it.
You now have five minutes with a very busy person who could decide whether this idea goes any further. This could be a manager, a client, an investor, or a senior stakeholder.
They did not ask for this conversation. They have agreed to listen briefly.
Your goal
Secure a short follow-up meeting where you can properly present the idea.
You are not trying to sell the entire idea.
You are only trying to earn time.
Resistance to play
– Impatient.
– Pushes you to “get to the point”.
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2. The Polite Non-Committal
Situation
You’re suggesting a small change in how something is done. It will slightly increase the other person’s workload or require them to change a habit.
Your goal
Get a clear yes or no, not general agreement.
Resistance to play
– Verbally agreeable.
– Avoids committing to timing or action.
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3. The Sceptical Expert
Situation
You’re presenting an idea to someone who has more experience or technical knowledge than you. They didn’t ask for this proposal.
Your goal
Persuade them that the idea is worth exploring further, not that it is already perfect.
Resistance to play
– Challenges assumptions.
– Asks precise or technical questions.
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4. The Defensive Listener
Situation
You need to raise an issue that involves performance, behaviour, or impact. The other person may feel criticised or blamed.
Your goal
Reach alignment on what should change next.
Resistance to play
– Becomes defensive.
– Questions your motives or fairness.
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5. The Distracted Listener
Situation
You’re talking to someone who is busy, multitasking, or mentally elsewhere. You want them to take a decision on an important issue. They’ve agreed to listen, but their attention is inconsistent.
Your goal
Secure one concrete next step or decision.
Resistance to play
– Easily distracted.
– Asks for repetition or misses key points.
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